Understanding New Article Orders

A complete guide to placing your first — or next — article order on SearchEye. Learn what placement types are available, what to submit, and exactly what happens from the moment you place your order to the moment your link goes live.

A new article placement is a piece of content — written specifically for the occasion — that is published on a third-party publisher's website and includes a link back to your site. The article is topically relevant to your niche and is written to fit naturally on the publisher's site.

Unlike an existing article placement where SearchEye edits content that's already live, a new article placement creates something from scratch — giving you more control over the topic, angle, and how your brand is presented.

💡 New vs. existing article placements:

Not sure which is right for you? New article placements give you full content control and are great for topical authority and brand storytelling. Existing article placements are faster and can tap into content already being cited by AI tools. See the comparison table further down in this article.

SearchEye connects brands and agencies directly with a vetted network of publishers across hundreds of niches. Instead of managing outreach and negotiations manually, you place your order through the platform, and SearchEye coordinates everything end-to-end.

• Publisher network — browse and filter sites by niche, DR, traffic, price, and turnaround before ordering

• Managed content — SearchEye handles writing and placement coordination so you don't have to

• Order tracking — monitor every order's status in real time from your SearchEye dashboard

• Live link delivery — receive the published URL and verify your link is live once the article goes up

✅ For agencies:

SearchEye supports white-label ordering. You manage everything on your clients' behalf and report results however you prefer — your clients don't need to interact with the platform directly.

When placing a new article order, you'll select a placement type that determines the format of your content and how your brand is represented. Each type serves a different strategic purpose.

🔗 Link

A contextual link to a relevant page on your site is included within a new article published on the partner site. The link appears naturally within the article body.

Goal: SEO / DA building | Best for: all brands | Effort: Low

💬 Expert Quote

A quote from someone at your brand — a founder, executive, or subject matter expert — is embedded within the article. This positions your team as a credible industry voice alongside a brand mention and link.

Goal: credibility + SEO | Best for: thought leadership | Effort: medium

📣 Brand Mention

A strategic, contextual reference to your brand is woven into the article — reinforcing your brand name in relevant editorial content alongside a link back to your site.

Goal: brand awareness + SEO | Best for: brand building | Effort: low

🎙️ Interview

An in-depth Q&A-style article where a representative from your brand shares insights or expertise on a relevant topic. Published on the partner site, this format puts your brand's voice front and center.

Goal: thought leadership + PR | Best for: founders, executives | Effort: high

📰 Press Release

A formal announcement about your company — a product launch, funding round, partnership, or milestone — written in standard press release format and distributed to relevant media and publisher sites.

Goal: PR + media coverage | Best for: announcements, launches | Effort: medium

📄 Brand Feature

A comprehensive article focused entirely on your company — your story, products, services, or achievements. The highest-visibility placement type, written about your brand as the central subject.

Goal: brand authority + PR | Best for: brand storytelling | Effort: high

📌 Not sure which type to pick?

Start with a Link or Brand Mention if your primary goal is SEO. Choose Expert Quote or Interview to build thought leadership. Press Release and Brand Feature are best for PR and brand authority. See our full Placement Types guide for a detailed breakdown.

Required for all placement types:

• Target URL — the page on your site you want the link to point to

• Anchor text — the clickable text the link will appear as (e.g. "best project management software")

• Placement type — the format you're ordering

• Publisher selection — the site from the marketplace you'd like to be placed on

• Topic or article direction — a working title or topic for the article

Additional requirements by placement type:

Optional but recommended:

• Brand guidelines, tone notes, or competitor exclusions

• Secondary anchor text options in case the primary isn't possible

• Pre-written article if supplying your own content

• Notes on what the article should or should not mention

⚠️ Before you submit: double-check that your target URL is live and accessible. Orders submitted with broken or redirecting URLs may cause delays while we reach out to clarify.

1. Order received and reviewed

   SearchEye's operations team picks up your order and reviews the details for completeness. If anything is missing or unclear, you'll be contacted before work begins.

2. Content is written

   If SearchEye is writing the article, our editorial team drafts the content based on your order details, placement type, and any brand guidelines provided. All content passes through quality review — including fact-checking — before being submitted to the publisher.

3. Submitted to the publisher

   The article is submitted to the publisher you selected. Publishers have their own review and scheduling process, which can affect timing — especially for Interview and Brand Feature placements.

4. Article goes live

   The publisher publishes the article on their site. Your order status in the dashboard updates to reflect this.

5. Live link delivered

   SearchEye confirms the article is live and your link is correctly placed, then delivers the published URL to your dashboard. You'll receive a notification when your order is complete.

• The article will be topically relevant to both your niche and the publisher's site

• Your link will appear naturally within the article body — not in a sidebar, footer, or author bio

• The article will meet the publisher's minimum word count (typically 500–1,000+ words depending on placement type)

• The article is permanent — publishers in our network commit to keeping placements live

• You'll receive the exact published URL so you can verify the link yourself

• For Expert Quote and Interview placements, your brand will be referenced by name with the correct attribution

✅ Link permanence

If a link goes down after publication, contact our support team. We'll investigate and work to resolve it with the publisher or arrange a replacement at no extra charge.

Not sure whether to order a new article or an existing article placement? Here's how they compare:

🤖 LLM visibility tip

If getting your brand cited in AI tools like ChatGPT is a priority, consider pairing new article placements with existing article placements targeting content already being surfaced in LLM responses for your keywords.

Can I request a specific article topic or title?

Yes. You can provide a working title or topic direction when placing your order. Our editorial agent will use it as a guide, though the final title may be adjusted slightly to fit the publisher's site naturally.

Can I supply my own content instead of having SearchEye write it?

Yes. You can submit a pre-written article during the order process. Our team will review it for quality and publisher guidelines before submission.

Do all publishers support every placement type?

No. Each publisher specifies which placement types they accept. You'll only be able to select placement types that your chosen publisher supports when placing your order.

What if the publisher rejects my article?

If a publisher declines a submission, SearchEye will assist in revising and resubmitting or find an alternative publisher of equivalent quality.