How The Order Approval Workflow Works
The Order Approval Workflow introduces a new layer of transparency and control to the SearchEye marketplace.
It ensures that publishers actively approve orders before purchase, giving brands more confidence in order fulfillment and reducing cancellations or disputes.
Whether you’re a brand or a publisher, this update streamlines collaboration while keeping you in full control of every step.
Key Benefits
Publisher Control: Publishers can review and approve all incoming orders before purchase.
Flexible Payments: Brands can choose Auto Pay on Approval or pay manually later.
Clearer Status Tracking: New order stages help both sides monitor progress.
Improved Communication: Approval requests now include options to approve, reject, or request edits directly within the dashboard.
Reduced Cancellations: Ensures publishers are active and ready before any transaction is finalized.
How It Works
Step 1: Brand Places an Order
When a brand selects an offer and places an order, it now enters the Pre-Approval stage.
At this point, the publisher receives an approval request before payment is processed.
Step 2: Publisher Reviews the Request
Publishers can now:
Approve the order
Reject the order
Provide feedback or request adjustments before approval
Publishers receive notifications and can manage requests directly from their Orders Dashboard or through the approval request email.
💡 Publishers can manage their approval preferences per publication in Publication Settings.
Step 3: Brand Confirms and Pays
Once approved by the publisher, the order moves into the Post-Approval stage.
Here, brands can:
Automatically pay if Auto Pay on Approval is enabled
Or complete payment manually at their convenience
Unpaid approved orders appear under the Action Needed tab until payment is finalized.
Step 4: Order Moves to Fulfillment
After payment, the order transitions to In Progress, and the normal workflow continues — including content submission, review, and publication.
New Order Statuses Explained
Status | Description |
|---|---|
Pre-Approval | Waiting for publisher approval. |
Post-Approval | Approved by publisher but awaiting brand payment. |
In Progress | Payment complete and work underway. |
Completed | The content has been published and verified. |
Notifications & Reminders
To ensure smoother collaboration:
Both brands and publishers receive real-time notifications for approval or payment actions.
Reminder emails are sent if approvals or payments remain pending.
Why This Update Matters
This workflow helps maintain accountability and efficiency across the SearchEye ecosystem.
It ensures every order is backed by publisher approval, preventing mismatched expectations and improving fulfillment success rates.
In short:
Fewer disputes.
Smarter collaboration.
Greater confidence for both sides.
Explore the New Workflow
Experience the new Order Approval Workflow in action — where transparency meets efficiency.
Frequently Asked Questions
Is the Order Approval Workflow available for all users?
Yes. The workflow is now live and available for agencies, brands and publishers across the SearchEye platform, ensuring smoother collaboration and clearer order management.
Where can brands access the Order Approval Workflow?
Brands can view and manage their pending or approved orders directly from their Orders Dashboard.
You’ll also find a new “Order Approval” button within your Marketplace view, allowing you to track and manage approval stages more efficiently.
Where can publishers access the Order Approval Workflow?
Publishers can view all approval requests and manage them within their Orders Dashboard. This is where you can approve, reject, or provide feedback on incoming brand orders in real time.